DAY OF THE DEAD EXPERIENCE BY ALE SU ART
EXPERIENCE
MICHOACÁN
Where the monarch migration, Mexican traditions and the art of becoming a Catrina converge.
DISCOVER THE EXPERIENCETHE ART OF TRAVEL
Some journeys
are meant to be felt.
A private cultural and artistic experience created for an intimate group of travelers. Discover two monarch butterfly sanctuaries, community traditions and the artisan towns of Michoacán.
Become the subject of a signature Catrina production by Ale Su Art, with couture wardrobe by Ana Gia, professional portrait photography by Marcus Sierra, and a shared cinematic behind-the-scenes film.
A journey beyond
the ordinary.
Discover the extraordinary beauty of Michoacán.
SIGNATURE ARTISTRY BY ALE SU ART
The art of transformation.
An exclusive Catrina experience defined by intricate detail and personal artistic direction.
THE ALE SU ART SIGNATURE
Every detail
has meaning.
Experience a personally created Catrina transformation by Ale Su Art, distinguished by his intricate work, artistic precision and distinctive visual style.
Each guest receives makeup covering the face, neck, chest, arms and hands, conceived to complement their outfit, headpiece and accessories.
ONE COMPLETE ARTISTIC TRANSFORMATION PER TRAVELER
AN EXCLUSIVE COUTURE COLLECTION
Wear the extraordinary.
Individual wardrobe design for every traveler, by Ana Gia.
Designed by
Ana Gia.
One complete look for each traveler, including outfit, headpiece and coordinated accessories.
Choose a design from our collection or have a unique outfit made to your measurements and personal vision. Both options are included in the reservation, without an additional customization fee.
BEHIND THE LENS
Marcus Sierra.
OAXACA-BASED PORTRAIT PHOTOGRAPHER
Marcus has seven years of experience in authentic portraiture and Day of the Dead photography. He captures honest emotion and spontaneous moments, combining natural light with controlled lighting, creativity and professionalism.
Selected distinctions: Foto Calavera semifinalist (2020); featured in the New York digital magazine This Is Latin America (2020); three cover and editorial features in 8 Regiones (2022–2023); and Mexico–Japan Association photography competition semifinalist (2026).
Photography delivery: Every booking includes a minimum of 250 professionally edited photographs in total per reservation, documenting Catrina portraits, destinations and meaningful moments throughout the journey. Marcus Sierra may include additional edited photographs as a complimentary courtesy, at no additional cost and at his discretion. Additional photographs are not guaranteed.
STAY WITH PURPOSE
Hospitality rooted
in community.
Stay three nights at a countryside ranch with a carefully arranged meal plan. Your visit supports the local economy and contributes to opportunities for families in the surrounding community.
Community members operate visitor facilities, including a waterfall and zipline area, and local staff have received training in tourism and monarch reserve initiatives. The accommodation name is disclosed only to confirmed guests.
Optional attractions are not included unless expressly confirmed.
YOUR PRIVATE ITINERARY
Every moment, thoughtfully curated.
Four chapters combining extraordinary landscapes, living traditions and individual creative production.
ARRIVAL · MORELIA
Welcome to Michoacán.
Private collection in Morelia, transportation to your countryside ranch, check-in and the included accommodation meal program.
SIERRA CHINCUA · CATRINA PRODUCTION
Where nature meets art.
Discover the monarch sanctuary with local guides, included admission and planned horseback assistance.
A special three-course community meal follows, featuring soup, a main course, dessert and beverage, thoughtfully prepared with ingredients sourced from local communities.
After lunch, your signature Catrina editorial photography session takes place with Ale Su Art and Marcus Sierra, subject to sanctuary permissions. In the afternoon, take part in a traditional bread-making workshop.
SIERRA EL ROSARIO · TLALPUJAHUA · ANGANGUEO
Discover living traditions.
Visit Sierra El Rosario, including a local guide, sanctuary entrance, community fees, relevant conservation wristbands and planned horseback assistance.
Discover Tlalpujahua, renowned for its handcrafted blown-glass spheres, and Angangueo, home to the Temple of the Immaculate Conception. Private transport is included for these planned destinations; optional paid workshops and purchases are separate.
DEPARTURE · MORELIA
Take the story home.
Private transfer back to Morelia. Your professional photographs and the shared BTS/AI-enhanced cinematic production will be prepared according to your confirmed delivery terms.
THE COMPLETE PRIVATE EXPERIENCE
Every detail, beautifully arranged.
An integrated artistic and cultural journey with the principal services included.
Private Sprinter
Transport on the programmed route, driver, fuel, tolls, scheduled stops, transport of production equipment and passenger insurance inside the vehicle. Air conditioning pending confirmation.
Three nights
Community-centered countryside ranch, with the included three-day lodging meal plan.
Sanctuary experience
Local guide, sanctuary access, planned horses, parking and facilities, applicable CONANP-related fees and conservation wristbands.
Sanctuary experience
Local guide, admission, Ejido/community charges, conservation wristbands and planned horseback assistance.
Lunch & bread workshop
Special three-course community lunch with beverage at Chincua, plus an afternoon traditional bread-making workshop for each traveler.
Two Pueblos Mágicos
Planned private transportation to Tlalpujahua and Angangueo, including their artisan and architectural heritage.
Ale Su Art signature
One personally directed, detailed Catrina transformation per traveler covering face, neck, chest, arms and hands.
Ana Gia couture
One complete outfit, headpiece and coordinated accessories per person, selected or made to measure without an additional customization fee.
Marcus Sierra portraits
Individual professional Catrina portraits and a minimum of 250 professionally edited photographs per booking. The photographer may provide additional photographs as a complimentary courtesy, without guarantee.
BTS + AI production
One shared behind-the-scenes and AI-enhanced cinematic video package for the private booking.
Dedicated guides
A general guide throughout the experience, plus specialist local sanctuary guides.
Equipment & permissions
Creative-team logistics, equipment carriage and arrangements for appropriate photography and production permits, subject to approval.
Horseback assistance
Included at both sanctuaries, subject to animal welfare, trail conditions, horse availability and the local operator’s safety and rider-weight requirements. Maximum allowed weight must be confirmed with the operator before booking.
Protected-area photography
The experience includes arrangements for appropriate photography permits for the planned Catrina session. Flash photography is not permitted. Authorizations are subject to official approval.
MONARCH BUTTERFLY SEASON
2027 Experience Dates.
Choose your preferred departure for this four-day, three-night journey. Each scheduled departure is limited to a maximum of four travelers.
Maximum four travelers per scheduled departure. Dates indicate proposed departures rather than confirmed availability. The exclusive US$4,500 rate requires four confirmed guests.
EXCLUSIVE 2027 RESERVATIONS
Make the extraordinary yours.
Every scheduled departure is limited to a maximum of four travelers, ensuring an intimate and personalized artistic journey.
SELECT YOUR PREFERRED DATES ABOVE
REGULAR EXPERIENCE RATE
Regular published rate for an individually quoted reservation.
EXCLUSIVE FOUR-TRAVELER RATE
Available when four guests are confirmed for the same scheduled departure.
US$18,000 TOTAL FOR FOUR TRAVELERS
CUSTOM GROUP INQUIRIES
Traveling with more than four guests?
Scheduled departures are limited to four travelers. For five or more guests, contact our team to discuss alternative arrangements for a customized private experience. Larger groups cannot be added to existing departures.
CONTACT OUR TEAM catrinas@alesuart.comReservation & payment
Full payment must be received at least 45 calendar days before the experience date. This allows time to arrange photography permits and coordinate included services. Reservations are subject to availability and official authorizations.
Secure checkout will be enabled only after availability, booking arrangement and the final payment amount are confirmed.
BEFORE YOUR JOURNEY
The finer details.
What is the regular rate?
US$7,927 per traveler is the regular published rate. Final taxes and payment-processing charges are confirmed in your quotation before payment.
How does the US$4,500 rate work?
It applies to a confirmed group of four travelers on the same scheduled departure, whether they book privately or as separate parties. The total for four guests is US$18,000, subject to the confirmed payment terms.
How many travelers can join each departure?
Four travelers maximum, across all standard reservation arrangements.
Can a couple join another couple?
Yes, subject to matching and confirming four travelers on the same departure. The group rate is conditional and shared availability is not guaranteed.
What if we have more than four travelers?
Contact catrinas@alesuart.com to explore a separately organized customized experience. Groups of five or more cannot be added to a scheduled four-guest departure.
When must payment be completed?
Full payment must be received at least 45 calendar days before the experience, allowing advance arrangements and relevant photography permissions.
Is a made-to-measure Ana Gia outfit included?
Yes. Each traveler receives one complete selected or made-to-measure look with headpiece and coordinated accessories, without an additional customization fee.
What does the Catrina makeup cover?
Ale Su Art’s signature makeup includes face, neck, chest, arms and hands for each guest.
How many photographs will be delivered?
At least 250 professionally edited photographs per booking in total, not per person. Marcus Sierra may provide additional edited images at no cost as a courtesy; bonus photographs are not guaranteed.
Are sanctuary admissions and planned horseback assistance included?
Scheduled sanctuary access, local guides, applicable community and conservation fees, and planned horseback assistance are included, subject to local conditions and operator safety requirements.
Is there a maximum weight for horse riding?
Local operators determine safe rider-weight limits. Confirm the applicable restriction individually before booking.
Are photography permits arranged?
Arrangements for relevant photography permissions are included, subject to official approval. Flash photography is not permitted within the planned protected-area session.
Are all meals included?
The agreed ranch meal plan and the special three-course community lunch at Chincua are included. Other meals are separate unless expressly confirmed.
Are monarch sightings guaranteed?
No. Monarch behavior and visibility vary according to weather, season and natural conditions.
What is excluded?
Personal expenses, souvenirs, gratuities, optional paid activities and meals not expressly included in the confirmed program.